(FEE)—In a free market, the high price of a product is generally a function of supply and demand dynamics rather than the result of a “greedy capitalist” setting the price arbitrarily. The price reflects the relative scarcity of the product and what consumers are willing to pay for it. Consumers agree to pay this price because they value the product more highly than the money they must forgo to acquire it. If the supply of a product increases, the price will fall until it equals the demand. Similarly, if the product becomes more scarce, its price will rise until demand is in equilibrium with supply.
Not only do prices inform consumers about scarcity, they also influence consumption habits. Consumers defer their consumption when they perceive goods to be “too expensive.” They subjectively value the money they would have to spend more highly than the goods themselves. All this seems obvious, yet most people do not realize its implications.
Participants in the market convey their evolving preferences and conditions to one another by either making purchases or abstaining from buying at specific price points. Prices thus serve as a mechanism for coordinating the allocation and use of resources across a market. By accurately reflecting the relative scarcity of resources, they incentivize producers and consumers to use resources more efficiently.
In a capitalist system, prices are signals to entrepreneurs and consumers, determined by supply and demand. High prices due to resource scarcity restrict consumption and encourage savings and investment.
As its name suggests, capitalism is primarily about accumulating capital and capital growth. Notably, one cannot achieve this by consuming wealth. To the contrary, it is forgoing consumption that allows one to save and invest and thus accumulate capital.
So, if capitalism systematically discourages consumption, what causes consumerism? First, I should highlight that consumerism is a cultural attribute, distinct from the economic system in place. A capitalist society is free to be as consumerist or non-consumerist as the individuals living under it wish to be. Likewise, nothing necessarily prevents a communist society from being consumerist. People under communism are under the whims of the central planners, and one should not assume that could never lead to a consumerist society. At least capitalism does not rob the choice of the people!
Interestingly, the people who criticize capitalism for promoting consumerism tend to be the ones who argue consumption “drives the economy.” So, they are literally the ones arguing for more consumption. I am referring to the Keynesian, and unfortunately, all too popular argument that “consumption is the key to a healthy economy.” In reality, production precedes consumption and is thus responsible for driving the economy and creating wealth.
In 2010, as mainstream economists chastised the rich for not spending enough, Lew Rockwell succinctly summed up this point:
“The trouble is that spending is not the cause of economic growth. Investment, which begins in saving, is the root of economic growth. It doesn’t matter that consumption makes up a certain percentage of economic activity. That’s only the surface you are looking at. Spending and consumption without saving and investment is a prescription for devouring the prospects for prosperity down the line. In this case, the best thing that the rich can do for a future of economic growth is not to spend but to save toward investment.”
One reason for the existence of a consumerist society could be simply that its people like to buy material things as it gives them a sense of comfort or pride. A lack of financial literacy likely contributes to their materialist tendencies. However, governments can contribute to this trend by weakening the market-based reliable signals previously mentioned.
To “boost” economic activity, for instance, the government artificially lowers interest rates that guide consumers on whether to save or spend. High interest rates lead to less discounting of the future and more savings, while low rates promote immediate consumption of goods. To induce consumer spending in the short run, the government disrupts this equilibrium by forcing down interest rates. That leads to unsustainable consumer spending due to the distortion of these vital price signals.
Ironically, behavior induced by government intervention gets labeled as “consumerism,” yet the blame often erroneously falls on capitalism and free markets.

Arjun Khemani
Arjun Khemani is a 17-year-old writer and podcaster who dropped out of school to help lead support at Airchat, a new audio-based social network building the best way for people to engage in conversations online.
This article was originally published on FEE.org. Read the original article.
Starting the Day With a Scripture-Inspired Roast Helps Center Your Thoughts on Eternal Truths Amid Temporal Pressures
The world can seem chaotic, especially right after we wake up. Many believers start their mornings reaching for something familiar — a hot cup of coffee — yet end up settling for mediocre brews that do little more than deliver a caffeine jolt. The daily grind of life, with its endless distractions, news cycles, and responsibilities, can leave even the most faithful feeling spiritually parched alongside their physical fatigue. What if your morning ritual could do more than wake you up? What if it could ground you in truth, nourish your body with exceptional quality, and quietly advance a kingdom purpose at the same time?
That’s the promise — and the reality — behind Promised Grounds Coffee. This Christian-founded company doesn’t just roast beans; it approaches every step as an act of worship and discipleship. By selecting only the top 10% of specialty-grade beans, ethically sourced from dedicated farmers in Central and South America, and small-batch roasting them with reverence in Austin, Texas, Promised Grounds delivers what many describe as the best coffee available — never burnt, never bland, but rich with origin stories and layered flavors that honor God’s creation.
From the vibrant Psalm 27 Roast (a light, bright medium option) to the bold yet peaceful 2 Timothy 1:7 Decaf, each bag carries a Scripture verse that turns your daily pour into a gentle reminder of faith. And through their Ounce Per Ounce Promise, every ounce of coffee you enjoy provides an equal ounce of clean water to families in need via partnership with Filter of Hope — literally brewing hope for body and soul, one cup at a time.
The challenge for today’s Christians runs deeper than finding a decent cup. In an age of convenience-driven consumerism, it’s easy to support companies that dilute values or remain silent on matters of faith. Many believers want their everyday choices — from what they drink to how they spend — to reflect discipleship rather than just convenience. Promised Grounds solves this by weaving Christian excellence into the entire process: beans nurtured with prayerful stewardship by farming families, roasted as an offering rather than a commodity, and packaged with Bible verses to encourage a mindset of gratitude and purpose from the first sip. Reviewers consistently praise the smooth, rich profiles — whether enjoyed black in a drip maker, iced on a warm day, or shared in fellowship — noting how the quality stands toe-to-toe with premium secular brands while delivering something far more meaningful.
This integration of faith and flavor addresses a real need in Christian households and ministries. Busy parents, church leaders, and remote workers alike report that starting the day with a Scripture-inspired roast helps center their thoughts on eternal truths amid temporal pressures. The coffee’s exceptional character — bright citrus notes in lighter roasts or deep chocolate undertones in bolder ones — comes from meticulous selection and careful roasting that respects the bean’s natural gifts rather than masking them. It’s the kind of coffee that elevates a simple quiet time, fuels productive workdays, or sparks meaningful conversations when shared at Bible studies or outreach events. And because it’s ethically sourced with integrity, every purchase supports sustainable livelihoods for farmers who treat their crops like family harvests.
For those leading churches or small groups, the impact multiplies. Promised Grounds offers bundles and options perfect for hospitality ministries, turning ordinary coffee service into an opportunity to point people toward the living water of Christ. Imagine greeting visitors with a warm cup whose very bag carries God’s Word — a subtle yet powerful witness that aligns with the Great Commission. The company’s Texas roots and commitment to “brewing hope” resonate especially with believers who value American enterprise paired with global compassion.
Of course, quality alone isn’t enough if the experience feels out of reach. Promised Grounds keeps it accessible with practical perks like free shipping on orders over $40, sample sets for discovering favorites, and thoughtful add-ons such as faith-themed mugs. Whether you prefer whole beans for fresh grinding, grounds for convenience, or even bulk options for larger households and ministries, the result is consistently superior coffee that makes discipleship feel integrated rather than added on.
As you consider how to align even the smallest habits with your walk with God, Promised Grounds Coffee stands out as a refreshing solution. It tackles the dual problems of subpar daily sustenance and disconnected consumption by offering a product that genuinely excels in taste while advancing a mission of clean water, farmer dignity, and scriptural encouragement. Believers who make the switch often describe it as more than a beverage upgrade — it becomes part of their rhythm of gratitude, a daily invitation to remember that every good gift comes from above.
If you’re ready to transform your mornings (and perhaps your church gatherings) with coffee that honors both exceptional craftsmanship and Christian values, I encourage you to explore what Promised Grounds has to offer. One sip at a time, you’ll be nourishing your body, refreshing your spirit, and participating in something far greater — all while enjoying what truly is among the best coffee available.


